in:colour - colour and design consultancy
the colours colour personalities

 

The colour personalities are both visual and psychological, so every individual, every organisation and every colour falls into one of the four groups. All the colours within a group harmonise with one another and with the colouring of a person who belongs to that group.

 

The four colour personalities each relate to one of the four seasons.

 

The descriptions

The descriptions of the four personalities illustrate typical examples though, in practice, a company or an individual will usually fit into one of the groups, with secondary influences from a second or third.

 

Spring

Summer

Autumn

Winter