the colour personalities

fascinating ‘bite-size’ insights into the world of colour psychology.

Reading through these seasonal personality descriptions, you may recognise parts of yourself, and those around you too! They might be friends and family, work colleagues or customers, but crucially, armed with this knowledge you’ll be able to understand and relate to them far more easily. By recognising which ‘season’ people or companies fit into, you will be able to communicate with them more effectively. This really is colour psychology in practice.

Browse through the colour personalities and see where you fit. Which palette of colours are you instinctively drawn to? Which personality descriptions sound most like you? You’ll find that you or your business will usually fit into one of the seasons, but there will be influences from a second or third.

The four colour personalities each relate to one of the four seasons.